Passion For Results
Seth Godin describes a Linchpin as someone who chooses to be indispensable. It’s a fabulous concept – the opportunity to work inside an organization where your contributions are valued for the results you create, not the time you put in or your tenure in the position. It’s the freedom to choose to make a difference. The end result is clear. But where does a linchpin start? We...
Read MoreManaging Sales Cats
As a business owner, you know all too well that nothing happens until somebody sells something. If you have ever hired a sales person, you quickly discovered that they are different than your other employees. Well, sales people are different. In fact, sales people are cats. All of the rest of your employees – your finance people, your production team, your service staff, your personnel...
Read MoreNetworking Nuggets – 4 New Habits For Bottom-Line Results.
I would like to think that I genuinely understand what networking is about. I perhaps might be a bit deluded but I don’t think so. To me exchanging business cards and meeting someone at some event or business social is NOT at all how I would describe what networking is. I mean, you can probably get some business that way, but I promise you, you will get far less business by simply exchanging...
Read MoreHi Website! Bye Website!
Five Things to Consider Before You Choose Your Web Presence Partner When you visit a website, you quickly decide if you like it – or not! If you like it, you may click through and visit a few pages to decide if this business has anything to interest you. If you don’t like the website, you probably get out of there in 3.4 seconds or less! What if it were your website? You want visitors to like...
Read MorePhoenix-Area Linchpins
Are you indispensable? Can you bring your marketing and sales “art” to our clients and “ship”? (Read Seth Godin’s Linchpin for an overview of our philosophy) We’re looking for talented marketing and sales people in the Phoenix area to step into leadership roles with our clients and build strong results-based sales teams. What’s our number-one criteria for...
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