August, 2010

What Will You Do When It Works?

What Will You Do When It Works?

What will you do when it all comes together and your customers actually want to buy what you are selling? Consulting is a strange profession. It’s filled with smart people who have great knowledge, education and experience. It’s also filled with a lot of people who want to tell you what you are doing wrong, then tell you how you can fix it. If it works, it was their idea that made the...

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Emptying Your Cup

Emptying Your Cup

One of the valued members of our sales team was struggling. She felt a nagging obligation to continue to work on a previous project that was failing to bear fruit. Her struggles continuously distracted her from focusing on new opportunities, each of which presented far greater possibilities than her previous project. It would have been easy to just tell her to stop working on the past and start...

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PMA Fulfills Sales Goals with Synergy

Tempe-based PMA Fulfillment has outsourced their sales and marketing responsibilities to Synergy Sales and Marketing. PMA specializes in direct response fulfillment services. The company’s bundled pricing approach protects direct response marketers from uncontrollable line item charges in having their products shipped to their customers. Synergy’s sales team will focus on several...

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Sales Cooke Bakes ENV Training

Sales Cooke Bakes ENV Training

Renowned national sales trainer Dave Cooke has joined forces with Synergy Sales and Marketing to bake a new training program for Controlled Carbon’s ENV – Environmentally Neutral Vehicle – Sales Team. Mr. Cooke is a nationally recognized revenue strategist and development counselor. He is the Founder and Chief Growth Officer of Strategic Resource Group, LLC.  Popularly...

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Inner Game of Selling

Inner Game of Selling

What’s the difference between an introverted sales person and an extroverted sales person? You may jump to the conclusion that an introverted sales person is an unemployed sales person and an extroverted sales person is an employed sales person. In reality, you may not be able to tell the difference. The real difference between an introvert and an extrovert is where they draw their energy....

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