June, 2012

Scaling Your Sales For Dummies: Chapter 1 – Introduction

Scaling Your Sales For Dummies: Chapter 1 – Introduction

I hear it almost every day… “I have a scalable business and need to build a sales team, what are the first things I need to consider before I go about either hiring a sales manager or outsourcing this function?” Well, to answer this to the best of my ability and cease the repetitive nature of my daily conversations, I thought I would begin writing down exactly what I share with...

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Social Media Geek, Guru or Godzilla?

Social Media Geek, Guru or Godzilla?

If one looks at the chart shown in this blog, then it becomes plainly clear how complicated and difficult it is to really be proficient at everything in social media. For those shopping these services and vendors for such please be mindful… becoming proficient at social media is bigger than one person or even tens of people.  To truly be the social media geek, guru or godzilla then you...

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Accessing Your Hidden Liquidity

Accessing Your Hidden Liquidity

Challenges in Raising Capital A Banker is a fellow who lends you his umbrella when the sun is shining, but wants it back the minute it begins to rain.   Mark Twain  The recent economic crisis presented private business owners with extraordinary challenges. If declining sales and rising costs weren’t challenging enough, traditional sources of capital to buffer the cash crunch simply...

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