Hubspot’s 9 Things Sales Should Do to Help With Inbound Marketing
Inbound marketing is a team sport, and I don’t mean just the marketing team. I mean the entire company. The sales and marketing teams are trying to accomplish the same goal -- create new customers -- so why not work together? I have worked with other organizations where sales representatives believe they are the root of each sale; however, this couldn’t be further from the truth. As a sales...
Read More3 More Critical SEO Mistakes You Are Making
Last month, we covered three of the greatest perils that confront modern websites that are trying to do healthy search optimization. This month, let’s take on three more common mistakes that can come up in the process of doing great search optimization: Keyword stuffing and page titles. With this guide in hand, you should be able to confront these nasty website foes and walk into a world with a...
Read MoreAnswered: 10 Questions About Website Redesign
Website redesign can be lethal or liberating for your business. Know what you are getting into before you sign the contract. Most recently, we covered the website redesign topic in a webinar with HubSpot’s VP of Marketing, Mike Volpe. We received nearly 400 questions during the live session and wanted to address the most frequent ones here, offering a platform for discussion. 1. Where should...
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